I'm a celebrity get me out of here.

 

I’m a celebrity.

In the poster, we can see the main colours of green and blue which confirms to the audiences that the main idea of the tv show is that the celebrities are going to be isolated in a jungle. The target audience would be middle class families as the hosts of the show, Ant McPartlin and Declan Donnelly, make jokes centred around making fun of the upper class and those who are more privileged. The target audience would enjoy watching the show as its entertaining for those who are watching as they get a sense of power from controlling the celebrity’s life during the duration of the show.